Harajuku is the center of kawaii culture and fashion in Japan. Store your phone the kawaii way by placing it in this Harajuku-style pouch from Blippo! You can easily attach it to your bag using its carabiner.

Your Sanrio buddies love you and want to make sure you stay healthy. Keep your vitamins in one place with this cute case. It also has nifty removable partitions so you can fit in other small things too!

My Melody, Hello Kitty, and other Sanrio cuties are here to help you keep your things. Use these handy zip bags to store your charms and trinkets! They can also be used for keeping cosmetics.

Have fun decorating your scrapbook, diary, or planner with the help of this magical roll of masking tape. It’s the perfect addition to your kawaii stationery collection.

Happy Hearts’ Day! We wanted to make your day a bit sweeter with a special surprise we picked from our kawaii warehouse. We hope you like it!